Digital Marketing

While building and operating their digital marketing strategy most brands face issues like disconnected data, partial customer view, lack of personalization and heavy manual orchestration. Deadlines are increasingly tight for most projects, while resources are limited to manage even more channels and technologies. 

Our experience shows that to address the digital marketing challenges and transform online channels into sustainable growth drivers, planning & execution both matter, while time to market and cost efficiency are critical to achieve ROI.  

 

Our value proposition

What do we offer? Our team is composed of thinkers and doers, we can plan your next digital marketing activations, and we are also able to build and execute them at scale. From the design of a customer lifecycle strategy to the launch of email campaigns or from an SEO strategic audit to technical implementation and multi-market deployment, we plan, and we execute. We aim to boost your marketing campaigns effectiveness with the right strategic approach and with a strong focus on performance & web analytics to quickly measure and iterate on your campaigns, always to find the most performing approach. We work together on efficiency improvement thanks to the right Martech stack implementation and integration in your digital ecosystem, the streamlining of your marketing campaigns through content factory implementation and campaign orchestration at scale. 

How do we deliver? Our expert consultants work in partnership with our clients to deliver in-house and on-premises services. Thanks to a local team based in Lausanne and Geneva we deliver fast time to market combined with Swiss market knowledge. To scale your operations and deliver across the globe we offer nearshore service center solutions managed by our Swiss operations.  

Our consultants are certified on key marketing solution such as Adobe, Oracle, Sprinklr, SAP, Google.  

Our service offer

Digital Marketing Strategic Planning & Consulting

Out team of consultants help you plan your digital marketing activities and advise you on how to best achieve your business objectives. 

• Digital marketing & communication strategy 
• Customer lifecycle management & CRM strategy 
• Operational consulting 
• Platform advisory and POC 

 

Martech Platform

We partner with the best solutions to provide blueprint or custom implementation and managed services with a fast time to market and nearshore scaling capabilities, we deliver: 

• Customer data platform 
• Marketing automation platform 
• Web personalization & A/B testing tool 
• Social Media platform 
• Customer care platform 

 

Digital Performances

We optimize your marketing channels and sales funnel to help you convert your potential buyers into clients. 

• SEO Audit & consulting 
• SEO migration & technical optimization 
• Content factory (social media, web banners & display, email, copywriting) 
• Conversion rate optimization (CRO) 
• Media channel analysis & optimization 

 

Web Analytics

From tag management solutions to web analytics and data visualization solutions, we help you make sense of web data and leverage them to produce validated learnings, we do: 

• Web analytics & tag management for website and mobile projects 
• Data visualization & BI 
• Social Media Listening  
• Data science for marketing use cases (Ex: churn detection model)